News

Peapack-Gladstone Bank Hires Karen Rosner as Vice President, Assistant Brand and Marketing Director

Bedminster, NJ – (NewMediaWire) – January 11, 2022 – Peapack-Gladstone

Financial Corporation (NASDAQ Global Select Market: PGC) and Peapack-Gladstone

Bank are proud to announce the appointment of Karen Rosner as Vice President,

Assistant Brand and Marketing Director.  Ms. Rosner is primarily

responsible for the development and promotion of the Peapack-Gladstone Bank and

Peapack Private Wealth Management family brands, ensuring that the integrity of

message and brand elements are carried across the organization, through all

advertising and communications to employees, clients and the communities the

Bank and its divisions and subsidiaries serve.  Additionally, she is

responsible for the overall monitoring and management of the Bank’s advertising

and marketing programs, social media, website design strategies and maintenance,

and development of short and long-terms goals and objectives for future growth.

 Ms. Rosner joins a well-established team of professionals, including

Jenna Larocco-McFarlane, Assistant Vice President, Brand and Marketing Manager,

who joined the Bank’s brand and marketing division in 2021. 

Ms. Rosner has 20 years of

marketing experience, previously serving as vice president, assistant director

of marketing at Lakeland Bank in Oak Ridge, NJ where she executed initiatives

for the Company through strategic analysis and strategies, advertising, social

media, budget and website maintenance.  Prior to that, as marketing

manager at North Jersey Federal Credit Union in Totowa, NJ, she oversaw

marketing communications, public relations and media channels to align with

strategic plans and brand awareness. 

Karen holds a Bachelor of Science

in Marketing from York College of Pennsylvania and Master of Business

Administration from the University of Phoenix Online.  She holds Digital

Marketing Certification from Cornell University and is a NJBankers Emerging

Leaders Program Graduate.  Karen is member of the Commerce and Industry

Association of New Jersey (CIANJ), Executive Women of New Jersey and volunteer

grief facilitator for Good Grief.

Jenna Larocco-McFarlane holds a

Bachelor of Arts Degree in Communication and Religious Studies from Stonehill

College, Easton, Massachusetts.  She most recently served in various

marketing, special events and corporate communications roles with

Bloomingdales, full-service creative marketing agency, TracyLocke; as well as

Hudson’s Bay Company, Saks Fifth Avenue, Lord & Taylor and Gilt. Jenna

began her career as PR and event specialist for numerous luxury fashion brands

with a focus on New York and Milan Fashion Week.

About

the Company

Founded in 1921,

Peapack-Gladstone Financial Corporation is a NJ bank holding company with total

assets of $6.2 billion and assets under management/administration of $10.3

billion as of September 30, 2021.  Peapack-Gladstone Bank is a commercial

bank that provides innovative wealth management, investment banking, commercial

and retail solutions, including residential lending and online platforms to

businesses and consumers.  Peapack Private, the Bank’s wealth management

division, offers comprehensive financial, tax, fiduciary and investment advice,

and solutions, to individuals, families, privately held businesses, family

offices and not-for-profit organizations, which help them establish, maintain,

and expand their legacy.  Together, Peapack-Gladstone Bank and Peapack

Private offer an unparalleled commitment to client service.  Visit www.pgbank.com and www.peapackprivate.com for

more information.

Contact:  Rosanne Schwab,

Peapack-Gladstone Bank, Assistant Vice President, Public Relations and

Corporate Communications Manager, 500 Hills Drive, Suite 300, Bedminster,

NJ  07921 rschwab@pgbank.com, (908) 719-6543.

Source link

The post Peapack-Gladstone Bank Hires Karen Rosner as Vice President, Assistant Brand and Marketing Director first appeared on Smallcaps Daily.

Related Articles

Leave a Reply

Your email address will not be published.

Back to top button